Corey Moraes is a respected West Coast Tsimshian artist with work on display across North America. He has received many awards and grants, most recently the 2010 Aboriginal Traditional Visual Art Award from the Canada Council for the Arts. While Corey is well-established as a fine artist, he wanted Detail to help him explore new markets and a younger demographic -- particularly Aboriginal youth. Detail was tasked to design him a fresh new identity to reach this audience.